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Cannings Purple has been awarded the winner of the Asia Pacific Excellence 'Association' Award for the #heartofgold campaign, Associate Director Caroline Thomson gives us a run-down of the award-winning campaign. The team at Cannings Purple coordinated a fully integrated campaign for the Gold Royalties Response Group, uniting Western Australian gold miners under the #heartofgold brand in their response to the State Government’s royalty review. Cannings Purple took out the award in the ‘Associations’ category, which recognises organisations that move an industry forward through its communication efforts. Managing director Warrick Hazeldine said the outstanding success of the campaign demonstrates the value of an integrated