Sorry your worship, it’s a right royal mess
The world of prefixed titles or the rank and status of political leaders can seem to be a completely foreign language. But getting it wrong in correspondence can mark you out as a political novice and you can't always trust websites to get it right. Think you’ve got the conventions down? Try our quiz to find out.
The Bench: Jessica Shaw MLA for Swan Hills
From front bench to park bench, party rooms to the great outdoors, The Bench sees our politicians take a break from debating policy and the state of our nation to enjoy a park-side chat with senior journalist turned Cannings Purple operative, Peter Klinger.These interviews add a breath of fresh air to all things politics, providing a unique insight into the life and times of our elected representatives.With discussion topics ranging from electorate issues to sport and everything in between, The Bench undoubtedly presents a candid, lighthearted series bound to intrigue, inform and entertain. Our full interview with Jess Shaw MLA, Member
Campus sexual assault prevention ‘inadequate at Australian universities’ | Society | The Guardian
Survey finds majority of colleges run online training but only a third have involved a sexual assault support service in setting it up
When bad UX design is a deal breaker
Bad user experience can be as costly as bad customer experience — just ask Designer Adam Elovalis, whose patience was tried by an insurance website. Maybe it’s just that life is too busy for delays. Maybe it’s my millennial nature, or that my life is all about design. Whatever the reason, I know I’m not alone in bad user experience being the reason behind abandoning business or consumer relationships. Here’s my story. I had been a policy-holder for several years with an insurance company, paying my monthly bills, and using their card to claim benefits without an issue. Sure, finding out I wasn’t
Got some news? Brokers hate it when they’re the last to know
Let’s say you have been heads down, focused on building your business, and after a few months you pop out a series of ASX announcements that, on small volumes, start to move your share price northwards.
Make it cuter: Branding lessons from the world of Japanese mascot design – 99U
If the Olympics are the biggest sporting competition in the world, then yuru-chara is the biggest spectator sport. Here’s what you can learn from the designers behind these furry, fumbling characters.
Pitching to grads: how to sell your business to the next generation
Good graduate recruitment takes more than putting an advert on Seek, writes Ruth Callaghan, and Australia’s top companies are now investing heavily in graduate communication. Here’s why. Every year I have the privilege of working with the Australian Financial Review on its annual Top 100 Graduate Employers project — a massive undertaking that involves looking at the strategies and success of leading listed and private companies as they hunt for the next generation of talent. Over the four years I’ve been involved, I’ve seen the lengths some of Australia’s biggest names go to in order to secure the best and brightest
Is it OK to hijack Valentine’s Day?
It's Valentine's Day (again), where singles, lonely-hearts and lovers turn their thoughts to
Don’t underestimate the impact of live events
Want to make a splash with clients and stakeholders? There’s a lot of value in a live event – despite the challenges — writes Emma Britton. In a world where we connect online at an ever-quickening pace, hosting a live event or holding a face-to-face catch up can seem … outdated. It’s inconvenient. You have to juggle calendars. People might not show. Why host an event when you can blast out an EDM to your contacts to get your message across? Why bother with networking when you can sit at home and tweet (or even pretend you were at the function
Are Australian startups prepared for data breach notification changes?
The looming deadline for companies to comply with the Office of Australian Information Commissioner's new rules regarding data breaches has suddenly cut through — and there's a scramble across sectors to prepare, as this article shows.
The Social Surgery – finding a cure for social media ills
Cannings Purple’s Social Surgery is where we diagnose some common social media aliments for business and look for some potential cures. The Social Surgery: Facebook “Zero” In this episode we take a look at Facebook's major update to their newsfeed algorithm, which in some circles, is being called "Facebook Zero". The Social Surgery: Twitter for business In this episode, we discuss the world's second largest social network, Twitter. We're asking just how useful is Twitter for business, plus we review some of the advertising tools available on the platform. Coming up soon: Should I Pay Attention to SnapChat? BOOK NOW: Social Media Masterclass Advanced social media skills for
The Bench: Zak Kirkup MLA for Dawesville
From front bench to park bench, party rooms to the great outdoors, The Bench sees our politicians take a break from debating policy and the state of our nation to enjoy a park-side chat with senior journalist turned Cannings Purple operative, Peter Klinger. These interviews add a breath of fresh air to all things politics, providing a unique insight into the life and times of our elected representatives. With discussion topics ranging from electorate issues to sport and everything in between, The Bench undoubtedly presents a candid, lighthearted series bound to intrigue, inform and entertain. The Bench: Zak Kirkup MLA Dawesville Complete podcast Who is
Why content is still king (but data is eyeing up the crown)
Is your content clever or cocky? Lauren Pow explains how you can tell if your content is cutting through. Content has held the coveted top-spot in digital marketing for several years, with businesses harnessing the power of credible, on-target articles, videos and posts to reach buyers where spend most of their time: online. Whether it be in the form of blog posts, videos, infographics or social media visuals, content was utilised by around 90 per cent of businesses last year with the goal of encouraging engagement, improving SEO, generating new leads and raising awareness of products and services. But as businesses invest more in