Christmas is coming. We’ve all seen brands dressing up and letting their hair down during the Christmas period. Sometimes it’s a hat, other times a wreath or bells. Every year I have one person or another ask me if it’s a good idea to put a Santa hat on their website and social media logos. Every year, with a pinch of Christmas grinch, I often have to say no. Rules for Christmas branding One of the first rules of branding is: do not change any part of your logo. Brand recognition is hard enough to earn, so eroding it by making it
In 1960, journalist A.J. Liebling wrote that "freedom of the press is guaranteed only to those who own one." Meaning, it was only those rich and influential enough to produce a book or a newspaper whose unfettered opinions could truly be heard. Unknown to Liebling at the time, almost forty years later, and with the birth of the internet, a new generation of citizen journalists would arise. Consumer to Creator Citizen journalism is an alternative form of news gathering and reporting, taking place outside of the traditional media structures and which can involve anyone. From reader to creator, citizens have now changed their status as
We’re all meant to be publishers these days, but it’s not unusual for organisations to be a bit bewildered about how to go about creating content, or what it should be.
International Access to Information Day is held on 28 September every year and recognises the community’s right to access government-held information. This year, the focus will be on the right to information during times of crisis and on the advantages of having constitutional, statutory and/or policy guarantees for public access to information to save lives, build trust and help the formulation of sustainable policies throughout and beyond the COVID-19 crisis. The community’s right to access government-held information is a multi-faceted and complex issue, so we have enlisted Cannings Purple's Director, Design and Digital, Jamie Wilkinson and Associate Director, Government Relations, Jennifer Kirk
For many businesses, the threat of a cyber attack and loss of vital data is inevitable. So how do you prepare to manage that?
Our ever-evolving relationship with technology is put under the microscope in WPP AUNZ's latest Secret and Lies report.
Chances are you use Google each day. But did you know it has an advertising platform that’s worth $100 billion each year?
A panel of experts from three major Australian media companies says the art of journalism has likely changed permanently as a result of the coronavirus.
Prime Minister Scott Morrison is right to say that a sophisticated, state-sponsored cyber attack on Australian government agencies and businesses is “not a surprise” and part of “the world that we live in.”
It was the most ambitious of projects: a technology-fuelled design for urban living that would generate tens of billions of dollars and change the way cities were built. So what should we make of Quayside Toronto's failure to get off the ground?
It’s difficult to imagine another event that might present such a challenge for our health and economic systems as COVID-19 has. But there is an opportunity to tell another story - your story.
By choosing the right web conferencing tool for your needs and following some simple security steps, you can unlock a whole new world of face-to-face communications for your employees, clients, customers and other stakeholders.
In the past couple of weeks, an incredible number of Australian businesses have responded to the COVID-19 crisis by enabling employees to work either from home or other remote locations. We’ve implemented this at Cannings Purple and many of our clients and referrers are also now working away from the office. But having a desire to work remotely is one thing and doing it effectively is quite another. There are communications challenges that need to be navigated and cyber security questions that need to be answered. There is also the very important issue of what technology you are going to use and
It's a disconcerting feeling - receiving targeted Facebook advertising that aligns frighteningly closely with a topic you've just been talking about.
The drama-filled launch of Disney + wasn't what the content giant might have hoped for - but it did highlight an important trend in data breaches in Australia and around the world.