Design & Branding 28 Jun 2021 4 ways to better brand recognition What is brand recognition? Brand recognition is exactly what you might expect. It’s how your stakeholders and members of the Read more
Digital 7 Dec 2020 Preparing for a Christmas like no other: Getting your brand’s messaging right After what has been a very challenging year, a Christmas break couldn’t come soon enough. However, just because the holidays Read more
Media Relations 4 Oct 2023 Every robot can tell a story. But a good one? As the WA Media Awards approach on Saturday night, Peter Klinger takes a moment to contemplate the essential qualities that define a proficient journalist. Read more
Media Relations 12 Apr 2021 Why media intelligence is important, and how to make it work for you For business, Media Intelligence can be an invaluable tool, especially when used the right way. Unlike the common perception, Media Intelligence is more than just a regurgitation of every time you or your brand is mentioned. In fact, there are five very important ways following your news can improve your business and client outcomes. Read more
Digital 31 Jan 2024 Why AI is a change management challenge, not a technology one AI technology may be more human than we originally thought. Read more
Digital 29 May 2018 Back to the future: WordPress turns 15 In the history of the internet, fame can be instant, short and fleeting. Remember MySpace? Altavista? AOL? Ask Jeeves? Senior Read more