Purple news 15 Apr 2024 Cannings Purple becomes Purple as part of a new brand identity The change simplifies our brand, while still embracing our origins and capturing the strength and diversity of our agency. Read more Branding
Digital 29 Feb 2024 Privacy: a very public matter Proposed changes to the Privacy Act are coming and the ramifications and implications for big and small business are significant and wide-ranging. Read more Digital
Professional Services 10 Jan 2024 January jobs for stakeholder engagement professionals As we bring our holiday-mode work engines back to life, we can ease into the new year by reviewing those important but not urgent tasks that never seem to be a priority when we are busy. Read more
Digital 20 Dec 2023 What can we do with a whole year’s worth of data? Data. Not exactly the most colourful four-letter word. It can be a subject as dry as the Simpson Desert, but dig a little deeper, and it can reveal an oasis, with enormous and often largely untapped potential. Read more Branding
Crisis & Issues 15 Dec 2023 When crisis strikes: how leaders can flounder in critical moments Read more Government
Communications 26 Oct 2023 Why storytelling is key to putting a rocket under our space sector Read more Digital
Digital 16 Mar 2023 Disrupting the disruptor: Move over ChatGPT, hello GPT-4 ChatGPT has revolutionised the way we work since its November launch - now its new upgrade, GPT-4, promises to be even more transformative. Read more Digital
Engagement 14 Mar 2023 5 key factors for successful stakeholder engagement Stakeholder engagement is more challenging than ever in 2023. Here are five factors influencing impactful engagement with the community. Read more
Consumer 16 Feb 2023 It takes two: why co-branding should be on your agenda “Coming together is a beginning, staying together is progress and working together is success.” – Henry Ford Co-branding or collaboration Read more Branding
