Purple news 15 Apr 2024 Cannings Purple becomes Purple as part of a new brand identity The change simplifies our brand, while still embracing our origins and capturing the strength and diversity of our agency. Read more Branding
Digital 31 Jan 2024 Navigating the Uncanny Valley: AI Video’s Evolution and Impact in 2024 Now chat based AI is a new everyday norm for many people, will we see AI video make its way out of uncanny valley and into the mainstream this year? Read more Design
Digital 20 Dec 2023 What can we do with a whole year’s worth of data? Data. Not exactly the most colourful four-letter word. It can be a subject as dry as the Simpson Desert, but dig a little deeper, and it can reveal an oasis, with enormous and often largely untapped potential. Read more Branding
Digital 31 Oct 2023 AI Readiness: what your business needs to do now for 2024 The desire to unlock gen AI's potential is clear, driven by the promise of opportunity. Still, formidable barriers pose challenges and are demanding strategic solutions. Read more Digital
Design & Branding 11 Jul 2023 Looking to incorporate Indigenous design? 10 rules that underpin respect Read more Branding
