Design & Branding 14 Jan 2019 The difference between PR and advertising (and why they are sometimes the same) What’s the difference between public relations and advertising? I get asked this a lot, even by people in each respective Read more
Crisis & Issues 16 Aug 2016 5 lessons to learn from #CensusFail Digital and Design Director Jamie Wilkinson discusses what we can learn from #censusfail, regardless of why the census site went Read more
Communications 16 Sep 2022 Purple named Employer of Choice for 3rd consecutive year Purple is delighted to have once again been recognised as a winner for Employer of Choice in this year’s Australian Read more
Media Relations 25 Jan 2023 Pitch perfect – how to reach journalists in a new media environment With ever-shrinking newsrooms and the emergence of alternative platforms, getting your media pitch picked up and published will be a Read more
Content & Video 2 Aug 2018 Three tips for using hashtags during an event We know what it’s like. You’re at an event, you’re busy with conversation and looking to catch up and grow Read more
Crisis & Issues 17 Jan 2018 Why OAIC is the most important acronym of 2018 for businesses It’s not an acronym that rolls off the tongue, but dramatic changes in data breach legislation mean knowing about OAIC Read more